GTM Architecture & Customer Enablement
We advise VCs, founders and C-suite executives at AI, developer tool and infrastructure platforms ($10M–$300M ARR) on post-sale revenue protection, developer ecosystem scale, and cross-functional execution.
Jessica West / FounderFull operational diagnostics across Customer Success and Developer Experience. Rapid-response churn intervention frameworks, stepping directly onto at-risk enterprise calls alongside Field CTOs. Vendor consolidation and talent restructuring under net-zero headcount growth.
Fixed-Scope Executive Advisory
Dual-track CAB design connecting C-suite buyers on an executive ROI track with Staff and SRE practitioners on a hands-on workflow track. Mobilising strategic enterprise logos to protect core ARR and funnel technical telemetry straight into engineering roadmaps.
Full Program Framework Build & Launch
Customer education academies, telemetry models tracking active product usage such as Weekly Active Clusters, and the transition from static docs to automated AI assistants powered by prompt semantics, claude-code and LLM evaluation.
System Build or Monthly Retainer
Executive advisory bridging GTM, Product, Engineering and Marketing. Programmatic execution of C-suite hackathons, cross-departmental alignment, and post-acquisition integration strategy including M&A enablement.
Quarterly / Annual Executive Retainer
Engagement Outcome
Architected a dual-track Customer Advisory Board capturing $45.7M+ ARR across category-leading enterprise logos with 0% member churn. Rebuilt the technical pod to drive +632% YoY account reach while cutting $137k in legacy software waste.
Selected Engagements
ObservabilityA dual-track Customer Advisory Board capturing $45.7M+ ARR across category-leading enterprise logos with zero member churn.
Developer Platform0-to-1 developer enablement: an education academy, usage telemetry and an AI assistant layer replacing static documentation.
Cloud SecurityPost-sale operational triage across Customer Success and Developer Experience during a leadership transition.
Data InfrastructureCross-functional acceleration bridging GTM, Product and Engineering across two M&A events.
Operating experience across
West Star Consulting was founded by Jessica, a London-based executive operator with a foundational software engineering background. Over a decade leading and restructuring teams across Chronosphere, Temporal, Lacework, LaunchDarkly, MongoDB and Algolia, she bridges the gap between boardroom GTM strategy and core product engineering.
“Here's the thing about Jessica: she starts things. She'll walk into a difficult conversation with her head held high and come out with not only the exact outcome she needed, but the enthusiastic enrollment of everyone involved.”
Steve KinneyCTO
“Jessica always delivers great talks, and she's just as present for her fellow speakers. She is someone any company can be confident to have as their face to the community: empathetic, professional, and a true brand ambassador.”
Adrian SpeyerVP, MatchPoint
“Jessica is masterful at collaborating across teams. She brings empathy and listening skills to get buy-in even when faced with differing agendas, earning respect across business and technical domains.”
Seong ParkBuilding CS at Cursor
“Jessica brings an immense energy and range. She has the gravitas to influence organization leaders and easily builds rapport with all levels of stakeholders. I didn't think twice once a task was in her hands.”
Andrew ColeProfessional Problem Solver